How To Make Big Money From Your Ideas -- Special Edition Book

This book is a business tool that immediately helps you to have smarter business choices, and to make smarter (more profitable) business decisions.
The phrasal verb “gearing-up” literally means “to get ready for a coming action or event”. To possess a consistent reliable mental framework to get ready for action is a valuable business asset.
Consider the 5 gear wheels in the diagram to the left as a business metaphor. The teeth of each gear wheel ‘meshes’ (interconnects) with the teeth of the gear wheel(s) next to it. When any one gear wheel is turned -- all the gear wheels will turn. Not only that, but the gear wheels don’t all turn in the same direction.
Operating your small business can feel just like those gear wheels. Many different activities (marketing, prospecting, sales, service, etc.) must work together (mesh) to build and maintain a financially successful (profitable) business.
Profitability can get complicated when at different times different gear wheels seem to force the other gears to move in odd directions you did not anticipate or desire.
A survey was done on past lottery winners. It revealed that most lottery winners ended up broke or financial worse after they won big money. Why? In every case the big winner was not prepared to use their big-money windfall properly. They spent or lost it all. Many went far into debt.
When your small business earns big money & makes big profits ...
Are you properly prepared to be & stay rich?

Do all self-made millionaires have an edge the ordinary person doesn’t? Yes! Every self-made financially successful person has over-prepared themselves to gain possession of long-term financial success. Why? Because self-made millionaires want to stay rich!
There is no way to separate your business success from who you are as a business person. You are the power foundation that supports all of your future business success. As a business person, ask yourself ...
Do you have a lot of power? ... a little power? ... too-little power?
Shouldn’t you know how to become a powerful business person before you spend money?
Gain the right knowledge & right skills first -- before you risk your time, effort & money.
Does that make good business sense to you?
If gaining the right knowledge and right skills to be financially successful makes good business sense to you ... here are a few of the powerful things you can gain from this book ...
1st Gear How To Prepare Yourself To Be Financially Successful
★ Warren Buffett’s financial success secret that you can easily use
★ General George S. Patton’s strategy success secret that you can easily use
★ Ancient Roman competitive success secrets that you can easily use
★ How to manufacture epiphany insights that lead to money-making ideas
★ How to learn the source of power for every great person you meet
★ How to easily gain multiple perspectives to improve your business decisions
★ How to use the bushido code of the samurai to survive financial death
★ How you can learn the skills that build ALL other skills
★ How to end confusion & gain clarity quickly & easily
★ How to use a big success secret that “transforms the poor & unhappy into the smart & rich”
★ Why most ‘idea people’ can never take action & how to easily overcome the obstacle
★ How to easily attract beneficial business & financially relevant contacts
★ The real truth behind the platitude “success happens when opportunity meets preparation” & how to easily spot the dangers
★ How to acquire a strong passionate belief
★ How to acquire tremendous positive persistence
★ Why ego-based decisions cause many business problems
★ Why ‘Dead Right’ decisions cause many business problems
★ How to know in advance how to measure your highest probability of success
★ How to achieve success as a person long before you achieve success in business
2nd Gear How To Plan & Control For Financial Success

★ How to synchronize your thoughts with your goals / plans in a positive way
★ How to quickly transform an idea in your head into a written plan for action
★ Why the 2nd Gear resists anything new & how to use that resistance to keep you out of financial trouble
★ How the 2nd Gear controls your plan & operation
★ The significance of ‘Beginner’s Mind’ & why it causes many business problems
★ How you can create your written marketing plan in 2 hours or less -- and -- as a bonus create your operations manual & a custom business system at the same time
★ Learn ‘Conservation of Time & Effort’ -- everything you do has multiple uses
★ How you can use a 6-step process to plan any small business venture
★ Why it is critical to ask the question: “Where’s the money?” at the planning stage (3rd Gear)
★ Why it is critical to understand the cost of financial success at the planning stage (4th Gear)
★ Why it is critical to select the right ‘Exploitation Approach’ at the planning stage
★ How to successfully operate multiple different businesses from the same company
★ Learn the 5 ways to delegate your time & effort
★ Learn why ‘Automation’ is the best delegation strategy to build into your plan from the beginning
★ Learn the critical importance of knowing: “Why it works?” & “Why it fails?” for every idea at the planning stage
★ How you can use the Success Rating System© to find hidden & fatal flaws in a business before you spend any money
★ Learn the ‘Next Logical Step’ technique to solve business problems & plan smarter businesses
★ Learn about the 8 Critical Business Principles for small business success & the secret to use them to build small businesses that don’t fail
★ How to easily determine if you can actually do your idea / plan without spending any money
★ 5 ways to sell your ‘great ideas’ for money (Sometimes a great business idea comes to you but you don’t want to do it yourself -- Why not sell your idea to someone who will pay for it?)
3rd Gear How To Understand & Use Sources Of Money & Profit
★ Learn about the 9 types of money & how to determine which type of money your initial idea is & why your perception of type of money is critical to small business financial success
★ Learn about serendipity-type money & how I got paid a 6-figure profit to lose weight & stay fit (You could do the same thing I did)
★ Learn how you can change / tweak your initial idea to earn a different / better type of money to improve your probability of financial success
★ Learn how to get paid to improve your ability to sell -- even try outrageous things and never lose a critical customer -- get paid to practice your selling skills
★ Learn how you can up-grade an initial idea into and even greater idea by changing target markets, distribution channels, and pricing policy
★ Learn how you can use the customer’s value perceptions to plan / run your business more profitably
★ Learn how to use the customer ‘Value Formula’ to plan / run your business more profitably
★ Learn how you can perform a Value - Price Analysis to get paid the highest price possible
★ Learn how & why money is earned & lost
★ Learn how & why profit is created & destroyed
★ Learn about the existence of ‘Profit Factors’ that every truly great idea must have -- understand how they work & how they can stop working before your small business has financial problems
★ Learn the critical importance of ‘Growth Connections’ at the planning stage & various ways business growth is achieved
4th Gear How To Control Money & Profit
★ Learn how you can know the difference between fact & fiction quickly & easily to plan / run a more profitable small business
★ BONUS -- Use my Data Table Toolkit to accurately measure your business to increase the probability of financial success
★ Learn how to use a ‘Reality Injection’ to your plans & strategies to incrementally improve the probability of financial success
★ Learn what money really is & the two critical money factors every small business owner must know about
★ Learn about 4 trends, dependencies & threat factors that are unique to the 21st Century & why every small business owner must be careful
★ Learn the difference between risk & exposure & how you can reduce both at the planning stage to improve profit
★ Learn about the existence of ‘Synergy Factors’ & why you should optimize them to improve financial success
★ Learn how to use the ‘Profit Formula’ to discover your many options to increase profit
5th Gear How To Control Business Start-Up, Establishment & Growth

★ Learn the critical business principles to build big
★ Learn the critical difference between the ‘Big Picture’ and the ‘Immediate Goal’ & how to plan / execute both with precision
★ Learn the 7 steps in my 5th Gear process that guarantees my business planning & business operation keeps getting better and better
★ Learn the one critical command word that all successful business people say to themselves over & over that improves their probability of success
★ Learn the meaning & power of GOYA
I’ve started many small businesses, launched hundreds of products and services, and assisted thousands of small business owners. Along the way, I’ve created a pattern of thinking that helps me to decide which ideas to “take action” and which ideas to “let go”.
This book reveals my structured way of thinking as a small business owner. It has served me very well … both as a means to take action on good sound ideas … and to stop me from taking action on ideas that only sound good.
This is not technically a “success book” in the customary sense. It’s not about how to succeed in a specific way. It’s about how to think about success. It’s about how small business owners can structure their thoughts to make better decisions and better choices about small business success.
This book is about the journey from poor & unhappy to smart & rich.
This is a book about how to “take action” -- and WIN!
Special Edition Book ... 8.5” x 11’ manuscript ... 122 pages with index ... free downloadable extras
eBook = $20 Book Return Policy full colour ... printable
Print Edition $50 plus $10 shipping = $60 Book Return Policy
................................. b/w signed by author
YouTube Interview By Linda Ockwell-Jenner -- Part 1 of 2 ... 7/Feb/2010
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